A crew of passionate riders with 30 years design experience, park-up to share a few stories and beverages.

PAR KÜP takes a considered approach in the design of on and off bike garments.

We're a convergence of sub cultures with an aim to curate unique experiences through our heightened designs - existing beyond the wheel.

Ltd. edition cycling kit, equal measures performance and design excellence. Curated to embrace riding. Ride and be seen.